Fatimah Richmond on building strategic support for research intelligence

Research maturity isn't just about methods. It's about systems.

Fatimah Richmond, Sr. UXR Strategist at Google, joined Rally to share her perspective on what research maturity really looks like and why the most impactful research teams invest as much in their support systems as they do in their methods. This is a candid reflection from 20+ years in the trenches of research strategy.

Key takeaways:

• What research maturity looks like at different stages of organizational growth
• Why strategic research requires a strategic support infrastructure
• How to build systems that keep research visible and actionable across the org
• The difference between executing research and leading research strategy
• And more!

A rare, honest perspective on what it takes to make research truly strategic.